Creative Preview / Summit
Updated exterior window treatment incorporating a broader mix of Appleton Estate lifestyle imagery across daytime, sunset and nighttime occasions, while reducing repeated bottle-led visuals and giving the Summit identity a stronger presence.
The revised layouts respond to the latest direction for the Summit windows while maintaining a cohesive Appleton Estate presence across the property.
Primary pool-facing elevation
The center sunset-toast panel is replaced with the Summit logo. On the right panel, the white Appleton Estate logo sits centered above the nighttime cocktail. The daytime bottle-and-cocktail image remains on the left.
Courtyard elevation with dedicated Summit feature panel
The large Summit logo panel stays at center. White Appleton Estate logos are added above the cocktail in the far-left nighttime pour panel and above the cocktail panel directly to the right of Summit.
Projecting window / corner elevation
The left projecting bay now carries a dedicated Summit logo panel, paired with the adjacent Appleton rum-pouring image. The return-facing panels retain daytime and sunset occasions, keeping this view connected to the overall installation.
Based on the additional Appleton Estate image direction received for the Summit installation.
